Creative Director
RoadTrip.png

Kendall Motor Oil - Good Stuff Road Trip

Kendall was looking to create content for their social following that resonated with their audience of car enthusiasts and automotive DIY-ers. We crossed the country—from Oregon to Pennsylvania—finding and telling some of the best auto-related stories along the way. Content was shared on the Kendall Facebook page, Kendall partner Mecum Auctions' Facebook page and the Kendall website. 

Kendall Motor Oil - The Good Stuff Road Trip

Challenge: Kendall was looking to create uniquely branded content for their social following of car enthusiasts and automotive DIY-ers.

Solution: We created a content series, crossing the country—from Oregon to Pennsylvania—finding and telling the best automotive stories along the way.

Role: Associate Creative Director, Producer, Driver

Credits: Designer - Jim Ma, Production - Allegory Productions, Editor - Ben Micek

1940: Trip Inspiration

1940: Trip Inspiration

2017: Good Stuff Road Trip Map

2017: Good Stuff Road Trip Map

Stop 1: Portland, Oregon

Mustang Wranglers Car Club

Stop 2: Bonneville Salt Flats, Utah

Utah Salt Flats Racing Association

Stop 3: Denver, Colorado

Cope Designs Custom Builders

Stop 4: Denver, Colorado

Mecum Auctions

Stop 5: Indianapolis, Indiana

Indianapolis Motor Speedway & Museum

Stop 7: Bradford, Pennsylvania

Penn Brand Oil Museum

Stop 6: Ottawa Lake, Michigan

Michigan Automotive Proving Grounds

Road Trip Recap

3,100 Miles in 9 Days