Runza - #SummerFunza
A simple request from the client to redesign their table toppers for summer, turned into a fun, social media-focused promotion. By simply snapping a pic of their head in our summer cutouts, customers would get a free item on the Runza $1 menu.
Runza - #SummerFunza
Challenge: A simple request from the client, they wanted a table topper for summer that encouraged visitors to follow their social channels.
Solution: We turned the table topper into an engaging piece that encouraged social posting inside the restaurant—asking customers to use their face to complete a series of summer-focused scenes. With thousands of posts shared, each customer received a free item of the Runza $1 menu.
Role: Copywriter